Snapchat’s Path Into Advertising

Snapchat’s Path Into Advertising

Snapchat, the mobile application which allows users to send picture and video message which disappear after viewing, has continued to expand, positioning itself as a company with enormous marketing and advertising potential. Users of Snapchat tend to be the young,...

Apple Business Apps

Remember when Apple was only considered the creative and artistic brand of computers and software, and PCs were what the business community stuck with? Over the last several years, these lines have become mush less clearly demarcated, and they are about to be blurred...